Terms & Conditions.

About these Terms

These Terms & Conditions apply to your use of the Search House website, including its pages, articles, resources, forms, features, and other content made available through this website.

Search House is a Toronto-based digital marketing consultancy providing services related to search engine optimization, paid media, website design and development, and related digital marketing work.

By accessing or using this website, you agree to comply with these Terms & Conditions. If you do not agree with these terms, you should discontinue use of the website.

Using the Search House website

You may use this website for lawful informational, business, and commercial purposes consistent with these terms.

The information presented on this website is intended to provide general information about Search House, our approach, our services, and topics related to digital marketing.

You are responsible for ensuring that your use of the website complies with any laws or requirements applicable to you.

Information about Search House services

Descriptions of services on this website are provided for general informational and marketing purposes. They do not, by themselves, constitute a binding offer, guaranteed scope of work, fixed quotation, or service commitment.

The specific scope, responsibilities, deliverables, fees, payment terms, timelines, advertising budgets, intellectual property arrangements, and other commercial terms of a client engagement will be determined separately between Search House and the client.

Where a separate agreement conflicts with these website Terms & Conditions in relation to paid services, the applicable client agreement will govern that engagement.

Marketing results are not guaranteed

Search engine optimization, paid advertising, conversion optimization, content marketing, website development, and other digital marketing activities are affected by factors that are not fully within Search House’s control.

These factors may include search engine algorithms, competitor activity, market conditions, advertising platform policies, auction dynamics, website performance, budgets, user behaviour, seasonality, client implementation, and changes made by third-party platforms.

Accordingly, Search House does not guarantee:

• Specific search engine rankings or ranking positions.
• Particular levels of organic traffic.
• Particular advertising costs or cost-per-click.
• Specific lead volumes or conversion rates.
• Revenue, profit, return on advertising spend, or return on investment.
• Permanent rankings, traffic levels, or campaign performance.
• Approval or continued availability of any account, advertisement, listing, or content on a third-party platform.

Search engines & third-party platforms

Search House may discuss or work with third-party platforms and technologies such as search engines, advertising networks, social media platforms, website platforms, analytics providers, hosting providers, and other digital tools.

Search House does not control those third parties and is not responsible for their algorithms, policies, pricing, availability, technical changes, account decisions, outages, suspensions, enforcement actions, or business practices.

References to third-party companies or platforms do not imply sponsorship, endorsement, partnership, or affiliation unless expressly stated.

What you may not do

You may not use the Search House website in a way that interferes with its operation, security, or lawful use by others.

Without limiting the above, you agree not to:

• Attempt to gain unauthorized access to the website, server, accounts, systems, or data.
• Introduce malware, malicious scripts, automated attacks, or other harmful technology.
• Attempt to circumvent website security or access controls.
• Use the website for unlawful, fraudulent, deceptive, abusive, or harmful activity.
• Impersonate Search House or misrepresent an affiliation with Search House.
• Reproduce substantial portions of the website for commercial redistribution without permission.
• Use automated systems in a manner that unreasonably burdens or disrupts the website.

Intellectual property

Unless otherwise indicated, the Search House website and the original content made available through it, including text, graphics, branding, page designs, visual elements, written materials, and other original website content, are owned by or licensed to Search House.

Search House names, branding, visual identity, and original materials may not be copied, reproduced, republished, distributed, modified, or commercially exploited without appropriate permission, except where permitted by law.

Third-party trademarks, logos, platform names, and other third-party intellectual property remain the property of their respective owners.

Information you submit

When you submit information through a Search House form or otherwise communicate with us, you represent that you are entitled to provide that information and that the information is not knowingly false, fraudulent, unlawful, or infringing.

You should not submit passwords, payment card information, highly sensitive personal information, or confidential third-party information through a general website inquiry form unless Search House specifically requests it through an appropriate process.

Personal information submitted through the website is handled in accordance with the Search House Privacy Policy .

Third-party links

This website may contain links to third-party websites, resources, software, platforms, or services.

Search House does not control third-party websites and is not responsible for their content, accuracy, availability, security, products, services, privacy practices, or terms.

Accessing a third-party website is at your own discretion and may be subject to separate terms and policies.

Website availability & changes

Search House aims to maintain a useful and functional website but does not guarantee that the website will always be available, uninterrupted, error-free, secure, or free from technical issues.

Search House may update, modify, remove, reorganize, suspend, or discontinue website content or features at any time without prior notice.

Website information may also become outdated between updates. Search House may correct errors or revise information when identified.

General information only

Content on the Search House website is provided for general informational and marketing purposes.

While Search House aims to provide useful and accurate information, website content should not be treated as legal, accounting, tax, financial, or other regulated professional advice.

Marketing information, examples, observations, and educational content may not be appropriate for every business, website, industry, market, or situation.

Limitation of liability

To the fullest extent permitted by applicable law, Search House will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages arising from or relating to your use of, inability to use, or reliance on this website.

This includes, without limitation, losses relating to business interruption, lost profits, lost opportunities, loss of data, loss of goodwill, or decisions made in reliance on general website content.

Nothing in these Terms & Conditions excludes or limits liability that cannot lawfully be excluded or limited under applicable law.

Any liability relating to paid Search House services is governed by the agreement applicable to those services rather than solely by these website terms.

Indemnification

To the extent permitted by applicable law, you agree to be responsible for losses, claims, liabilities, costs, or expenses arising from your unlawful use of the website, your violation of these Terms & Conditions, or your infringement of the rights of another person or organization.

Ontario, Canada

These Terms & Conditions are governed by the laws applicable in the Province of Ontario and the federal laws of Canada applicable therein, without regard to conflict-of-law principles.

Subject to any rights that cannot lawfully be restricted, disputes relating specifically to the use of this website will be subject to the jurisdiction of the courts located in Ontario, Canada.

Changes to these Terms

Search House may update these Terms & Conditions from time to time to reflect changes to the website, services, technology, business practices, or applicable requirements.

The current version will be posted on this page and the “Last updated” date will be revised when the terms are updated.

Your continued use of the website after updated terms are posted constitutes your acceptance of the updated Terms & Conditions to the extent permitted by law.

Questions about these Terms?

If you have a question about these Terms & Conditions, the Search House website, or how these terms apply to your use of the site, contact Search House.